Michael Molenda: No Love From the Multitudes? Maybe Your Marketing Sucks
If your current marketing approach isn’t delivering, your career-building strategies and tactics may be relics of the past.
Bill Kelliher – The Mastodon Guitarist Riffs on Helix and Heaviness (and bestows a free preset)
The past master of mammoth riffs initiates Barry Cleveland into the dark art of conjuring monster Helix tones.
Dr. Molly Miller: Pioneering Women of The Guitar
Dr. Molly Miller spotlights Memphis Minnie, Maybelle Carter, and Sister Rosetta Tharpe in this celebration of Women’s History Month.
Helix for Neanderthals – Butch Walker’s Beastly Bag of Tricks
James Rotondi and the celebrated guitarist, producer, songwriter, and performer talk tone, tech, and shoe size.
Rock, Race, and History: A Conversation with Vernon Reid
Joe Gore and the renowned guitarist discuss the racially fraught history of rock music and spotlight black guitarists that haven’t received their due.
Dan Boul: My Helix Native Lockdown Revelation
After rediscovering Helix Native, the tube amp guru upped his home recording game, then convinced industry pros of the plugin’s powers.